The restructuring process of the food markets in South Africa is at an advanced stages of consolidation and the emergence dominance of few supermarket chains expanding into non-traditional areas, through franchise format stores and forecourt stores overtaking informal wet markets and green grocers. The growth has been followed by consolidation of the procurement system from a decentralised to a centralised procurement and distribution mechanism replacing the wholesaling function of the National Fresh Produce Markets. The growth in disposable income, , population growth and urbanization have fuelled the demand food outlets like supermarkets which in turn fuels innovations and dynamic changes surrounding supermarkets Keywords: Fresh produce, Procurement, South Africa