ANÁLISE DA PERCEPÇÃO DO VALOR DA INFORMAÇÃO E DO BENEFÍCIO CUSTO DA TECNOLOGIA DA INFORMAÇÃO POR SUINOCULTORES NA REGIÃO DE PASSOS, MG

The present article aimed at to characterize the pig farmers associated to the Regional Cooperative of Passos’ pig farmers, MG, according to the perception of the information value to the cost-benefit use of Information Technology (IT). This research has mixed the use of qualitative and quantitative collection of data techniques. In a first exploratory phase, semi-structured interviews were accomplished with 4 pig farmers and later 14 closed questionnaires were applied among the pig farmers associated to the cooperative. It was observed that the decision of adoption of IT is linked to the perception of the information value and to the benefit of control tools for the rural entrepreneurs in relation to the activity. The results allow a classification of the pig farmers in agreement with the value sensed by the information and to the benefits of the technological tools for administration as facilitator of the diffusion of tools of technology of information and the size of the activity in relation to the value of the cost-benefit attributed do IT.


Variant title:
Information Value Perception Analysis for Information Technology Cost-Benefit by Pig Farmers in Passos, MG
Issue Date:
Sep 03 2007
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/43697
Published in:
Organizações Rurais e Agroindustriais/Rural and Agro-Industrial Organizations, Volume 09, Number 3
Page range:
319-333
Total Pages:
15




 Record created 2017-04-01, last modified 2017-08-25

Fulltext:
Download fulltext
PDF

Rate this document:

Rate this document:
1
2
3
 
(Not yet reviewed)