The Impact of Generic-Orange Juice Advertising

In this study, the impacts of Florida Department of Citrus (FDOC) orange juice (OJ) advertising on U.S., OJ demand and the price received by Florida growers are examined.


Issue Date:
2008-05
Publication Type:
Report
PURL Identifier:
http://purl.umn.edu/36817
Total Pages:
9
Series Statement:
Research Papers
2008-2




 Record created 2017-04-01, last modified 2017-08-25

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