AN ANALYSIS OF EXPORT MARKET STRATEGIES AND BARRIERS PERCEPTIONS BY U.S. AGRICULTURAL HVP EXPORTERS

This study identifies barriers perceived by agricultural exporters and examines how these perceptions influence use of export market strategies. Ordered logit models are used to estimate effects of perceived barriers and firm characteristics on export market strategies. The results from these models show that perceptions about import restrictions influence use of diversification of exports across products, competition influences use of competitive export pricing, and overseas product regulations affect product adaptation for export markets.


Issue Date:
1998
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/34557
Published in:
International Food and Agribusiness Management Review, Volume 01, Issue 4
Page range:
509-524
Total Pages:
16




 Record created 2017-04-01, last modified 2017-11-24

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