The Role of Promotion Programs for U.S. Poultry Exports

This study examines the effectiveness of price versus nonprice promotion programs for U.S. poultry exports. A comparative static simulation framework is specified for this purpose. The elasticities needed for the simulation model are estimated using seemingly unrelated regression and time-varying parameter regression techniques. Results from this study indicate that a price subsidy is more effective than nonprice market promotion programs in raising export demand for U.S. poultry.


Issue Date:
2002-04
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/31476
Published in:
Agricultural and Resource Economics Review, Volume 31, Number 1
Page range:
59-70
Total Pages:
12




 Record created 2017-04-01, last modified 2017-08-24

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