CONSUMER ATTITUDES TOWARD ORGANICALLY GROWN LETTUCE

This research shows that approximately 29 percent of lettuce purchases in California expect to purchase an organically grown lettuce product in the future. Organic lettuce purchasers are more likely to be female, have a higher household income and a higher level of education. Consumers are concerned with the freshness, quality, price, and environmental impact of the lettuce they purchase.


Issue Date:
2002-03
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/27628
Published in:
Journal of Food Distribution Research, Volume 33, Number 1
Page range:
155-160
Total Pages:
6




 Record created 2017-04-01, last modified 2017-08-24

Fulltext:
Download fulltext
PDF

Rate this document:

Rate this document:
1
2
3
 
(Not yet reviewed)