TRENDS IN U.S. WHEAT-BASED FOOD CONSUMPTION: NUTRITION, CONVENIENCE, AND ETHNIC FOODS

This study identifies U.S. consumers' use of food nutrition labels on wheat-based foods; consumer attitudes toward the importance of taste, price, and nutrition in choosing wheat-based snack foods; and consumer knowledge of Middle-Eastern wheat-based foods. A survey of U.S. primary grocery shoppers indicated that most respondents believed it was important that their diets contained wheat-based food products. A majority of respondents indicated that fat content was the most important item on food nutrition labels when making a wheat-based food purchase decision. A majority of respondents indicated that taste was the most important factor when making wheat-based snack food purchases. Most respondents were not familiar with Middle-Eastern wheat-based foods.


Issue Date:
1998-07
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/26878
Published in:
Journal of Food Distribution Research, Volume 29, Number 2
Page range:
1-14
Total Pages:
14




 Record created 2017-04-01, last modified 2017-08-24

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