000258086 001__ 258086
000258086 005__ 20181128230155.0
000258086 022__ $$a2194-511X
000258086 037__ $$a1012-2017-668
000258086 041__ $$aeng
000258086 245__ $$aOptimal Design of Agricultural Sustainability Standards: Insights from a Delphi Study in Germany
000258086 260__ $$c2017
000258086 269__ $$a2017-06-29
000258086 336__ $$aJournal Article
000258086 520__ $$aAlthough there is persistent public attention on sustainability and there are growing markets for sustainable food, broad distribution of agricultural sustainability standards in Germany is missing. There are first sector specific studies regarding the motivation to use this management innovation. Specific research on benefits for farmers and on organizational issues concerning standard design is scarce. The Delphi method was used to identify the major reasons for standard adoption or rejection and to get insights to potential standard users’ perception of sustainability. In the second Delphi round with 16 participants the importance and optimal configuration of 13 standard design elements, such as compliance assessment, technical support, used data basis for sustainability assessment or consulting intensity, was analysed. Linking the gained insights to Rogers’ Model of Five Stages in the Innovation-Decision Process (Rogers, 2003) missing demonstration of the relative advantage, major deficiencies in standards’ compatibility, together with high complexity as well as lacking trialability and observability are identified as main factors impeding further dissemination of sustainability standards as an innovation in farm management.
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000258086 546__ $$aEnglish
000258086 650__ $$aAgribusiness
000258086 650__ $$aAgricultural and Food Policy
000258086 650__ $$aFarm Management
000258086 6531_ $$asustainability standards; delphi method; innovation adaption; management systems; decision;
000258086 700__ $$aVeronika Hannus
000258086 720__ $$aSchiefer, Gerhard$$eeditor
000258086 720__ $$aRickert, Ursula$$eeditor
000258086 720__ $$aDeiters, Jivka$$eeditor
000258086 773__ $$j2017$$k 1$$o12$$q5$$tInternational European Forum, February 13-17, 2017, Innsbruck-Igls, Austria
000258086 8560_ $$fulb20a@uni-bonn.de
000258086 8564_ $$s860639$$uhttp://ageconsearch.umn.edu/record/258086/files/02-Hannus%20Proceedings%2015.4.2017.pdf
000258086 909CO $$ooai:ageconsearch.umn.edu:258086$$pGLOBAL_SET
000258086 980__ $$a1012