Food Value Chains: Social Networks and Knowledge Transfer in a Brazilian Halal Poultry Network

This paper describes a food value chain driven by Muslim precepts, exploring the influence of religion on social networks aspects and on knowledge transfer. Religions have a growing importance for international business, shaping the value chain. Assimilating religious precepts can contribute to better business network management for actual and intended food producers. A qualitative case study based on interviews, non-participant observation, and document analysis was conducted. The main results are that trust and commitment give a competitive edge to the Brazilian Halal poultry network when serving Muslim markets worldwide. Knowledge transfer is influenced by the religious context, with a small group of companies (Islamic Centers) governing interpretations of the Muslim precepts.


Editor(s):
IFAMR, IFAMA
Issue Date:
Aug 15 2016
Publication Type:
Journal Article
DOI and Other Identifiers:
(ISSN #: 1559-2448) (Other)
PURL Identifier:
http://purl.umn.edu/244707
Published in:
International Food and Agribusiness Management Review, Volume 19, Issue 3
Page range:
211-224
Total Pages:
14
JEL Codes:
M16
Note:
The IFAMR is published quarterly my IFAMA. For more information visit: www.ifama.org.
Series Statement:
Volume 19
Issue 3




 Record created 2017-04-01, last modified 2017-08-29

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