MEASURING THE EFFECTS OF NON-PRICE PROMOTION ON U.S. POULTRY MEAT PRODUCT EXPORTS

A complete US poultry meat export demand system is estimated. A gradually switching dynamic advertising AIDS model is assessed to evaluate the effectiveness of non-price export promotions for US poultry meat products in major targeted international markets. The export demand elasticities are estimated and compared over time, and among regions/countries.


Issue Date:
1998
Publication Type:
Conference Paper/ Presentation
PURL Identifier:
http://purl.umn.edu/20901
Total Pages:
12
Series Statement:
Selected Paper




 Record created 2017-04-01, last modified 2017-12-06

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