IMPACT OF BIRD FLU RUMOUR ON PRODUCTION, MARKETING AND CONSUMPTION OF BROILER IN SELECTED AREAS OF BANGLADESH

The paper compares the profitability, price, marketing and consumption of broiler in bird flu rumour period with that in normal period. Savar upazila and Dhaka city were selected as producing and consuming areas respectively. Twenty farm owners, 25 intermediaries and 40 consumers were interviewed. Farmers earned only Tk 61 in bird flu period compared with Tk 112 in normal period by investing Tk 100 in poultry production. Marketing chain became shorter and marketing cost increased in abnormal period. Marketing margin and profit of traders decreased significantly due to low volume of trade. Consumers did not respond instantaneously to the rumour and average fall in price in bird flu period was three times as much as price fall in normal period. Over one-half of consumers totally stopped consuming broiler due to rumour of bird flu.


Editor(s):
Sabur, S. Abdus
RAHMAN, K. M. MOSTAFIZUR
Issue Date:
Dec 31 2003
Publication Type:
Journal Article
DOI and Other Identifiers:
ISSN 0237-3539 (Other)
PURL Identifier:
http://purl.umn.edu/200709
Published in:
Bangladesh Journal of Agricultural Economics, Volume 26, Number 1-2
Page range:
97-109
Total Pages:
13
Series Statement:
XXVI
1 & 2




 Record created 2017-04-01, last modified 2017-08-28

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