000019663 001__ 19663
000019663 005__ 20180122201545.0
000019663 037__ $$a375-2016-20158
000019663 041__ $$aen
000019663 245__ $$aAN ANALYSIS OF THE IMPACT OF PRICE ON CONSUMER PURCHASE INTEREST IN ORGANIC GRAPES AND A PROFILE OF ORGANIC PURCHASERS
000019663 260__ $$c2002
000019663 269__ $$a2002
000019663 270__ $$mmwolf@calpoly.edu$$pWolf,   Marianne Mcgarry
000019663 300__ $$a24
000019663 336__ $$aConference Paper/ Presentation
000019663 446__ $$aEnglish
000019663 490__ $$aSelected Paper
000019663 520__ $$aThis research uses simulated test marketing methodology to examine the consumer purchase interest in organic grapes and price sensitivity. A profile of the target organic food purchaser is identified and consumer perceptions of organic grapes are compared to their perceptions of regular (conventionally grown) grapes.  The research uses a survey instrument and a concept exposure that were administered through the use of a personal interview of 342 randomly selected respondents at food stores in May 2001 in San Luis Obispo County, California.  Comparisons of nominal and ordinal variables were generated through the use of chi-square tests.  The statistical tests used to examine interval and ratio variables are t-tests, one-way analysis of variance, and multivariate analysis of variance.
000019663 650__ $$aConsumer/Household Economics
000019663 650__ $$aDemand and Price Analysis
000019663 700__ $$aWolf, Marianne McGarry
000019663 8564_ $$s67135$$uhttp://ageconsearch.umn.edu/record/19663/files/sp02wo02.pdf
000019663 887__ $$ahttp://purl.umn.edu/19663
000019663 909CO $$ooai:ageconsearch.umn.edu:19663$$pGLOBAL_SET
000019663 912__ $$nMade available in DSpace on 2007-03-07T22:49:03Z (GMT). No. of bitstreams: 1
sp02wo02.pdf: 67135 bytes, checksum: d5b127da152209847ab3b7ffa381dbb1 (MD5)
  Previous issue date: 2002
000019663 982__ $$gAmerican Agricultural Economics Association>2002 Annual meeting, July 28-31, Long Beach, CA
000019663 980__ $$a375