A survey of Georgia peanut producers revealed that the Southwest corner of Georgia could be targeted for a new generation peanut cooperative (FS 01-07). The objective of this study was to examine the feasibility of this option. Preliminary results revealed that this might be an economically feasible solution to peanut producers' marketing problems. The projected discounted benefit-cost ratios ranged from 1.9 to 1.4 over a ten-year period.