Strengthening rural cultural construction is the objective requirement of building socialist new countryside, is the demand for promoting rural cultural and ethical progress, and of great significance to promotion of rural economic and social development and building of a moderately prosperous countryside. Rural cultural construction is beset with many problems: (1) unbalance in development of rural cultural construction; (2) mistaken ideas in understanding; (3) negative influence of traditional culture; (4) negative effect of market economy; (5) rural education is backward, and science and technology are free from rural production and life. In line with these problems, it comes up with following countermeasures: (1) bringing government functions into full play; (2) carrying forward excellent ethnic cultural tradition and learning all outstanding civilization achievements; (3) enhancing elementary education and energetically developing science and technology; (4) reinforcing rural democratic and legal construction, and guiding farmers to set up socialist democratic and legal awareness; (5) stimulating cultural subject awareness of farmers and enhancing their enthusiasm for participation in cultural construction; (6) cultivating personnel and bringing up a qualified rural cultural backbone team.