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Abstract
Management of farmer-owned cooperatives cannot be successful without the
participation of the members. If the managers of a cooperative are ignorant
of the members’ opinion, the whole organization could collapse. This study
takes a people-centered perspective and, instead of focusing on the system
and economic factors, makes a detailed analysis of the factors that determine
the participation of the members in the management of their cooperative.
Study data were obtained from a questionnaire completed by 200 members
of a Finnish dairy cooperative. The factors analyzed represent the degree to
which the members are committed to the management of their cooperative.
The evaluation of institutional efficiency by the members and the education
received by the members are also factors that affect members’ participation.
The attitude and opinions of the members can influence their conduct and
willingness to participate. These can also affect the enthusiasm and
commitment of members.