The Economic Impact of Social Media on Small Businesses: Evidence from Three Mississippi Extension Programs

With many social media companies now in the marketplace, it behooves small businesses not to use these outlets to market their products, especially rural businesses. In this paper, we discuss some of the economic impacts of using online social networks and provide case study evidence from Mississippi.


Subject(s):
Issue Date:
2014-01
Publication Type:
Conference Paper/ Presentation
Record Identifier:
http://ageconsearch.umn.edu/record/162500
PURL Identifier:
http://purl.umn.edu/162500
Total Pages:
25
JEL Codes:
M31; M37; O33
Series Statement:
Working Paper
2323-15




 Record created 2017-04-01, last modified 2018-01-22

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