MEASURING CONSUMER BENEFITS OF FOOD SAFETY RISK REDUCTIONS

Microbial pathogens and pesticide residues in food pose a financial burden to society which can be reduced by incurring costs to reduce these food safety risks. We explore three valuation techniques that place a monetary value on food safety risk reductions, and we present a case study for each: a contingent valuation survey on pesticide residues, an experimental auction market for a chicken sandwich with reduced risk of Salmonella, and a cost-of-illness analysis for seven foodborne pathogens. Estimates from these techniques can be used in cost/benefit analyses for policies that reduce food safety risks.


Issue Date:
1998-07
Publication Type:
Journal Article
Record Identifier:
http://ageconsearch.umn.edu/record/15107
PURL Identifier:
http://purl.umn.edu/15107
Published in:
Journal of Agricultural and Applied Economics, Volume 30, Number 1
Page range:
69-82
Total Pages:
14




 Record created 2017-04-01, last modified 2018-01-22

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