Chinese Consumer Knowledge, Perception and Willingness to Pay for Orange Juice Products: Any Opportunities for the U.S. Juice Producers?

Surveys were conducted in four cities in China to study Chinese consumers’ knowledge, perception and willingness to pay for different type of orange juice products. Results show that consumers were willing to pay for healthier orange juice produce with high percentage of juice contents.


Issue Date:
Feb 03 2013
Publication Type:
Conference Paper/ Presentation
Record Identifier:
http://ageconsearch.umn.edu/record/143104
PURL Identifier:
http://purl.umn.edu/143104
Total Pages:
20
Series Statement:
72




 Record created 2017-04-01, last modified 2018-01-22

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