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Abstract
Agriculture has a significant impact on many economic activities. Its development is very
important for every economy. Modern lifestyles as well as the increasing recognition of
the value of sustainable development had influenced organic farming which importance
has risen on the market as a significant and sustainable in the long-run. The subject
of this paper is farming in protected areas in the Republic of Croatia. The same is
achieved by conducted empirical research on shopping centres in Istria (primary
research) and specific systematization and analysis of data from secondary sources.
This has also proven the fundamental hypothesis that in the long run the agricultural
situation in the Republic of Croatia is unsustainable due to the fact that too small and
fragmented farms with inadequate institutional structure cannot be competitive and
survive on the market. The goal of the paper was achieved by presenting proposals and
arguments to improve the conceptual design of the present state in Croatia through the
OTN Company, with special emphasis on production in protected areas.