000100716 001__ 100716
000100716 005__ 20180122214858.0
000100716 037__ $$a422-2016-26929
000100716 041__ $$aen
000100716 084__ $$aQ18
000100716 084__ $$aQ51
000100716 084__ $$aQ56
000100716 245__ $$aConsumer Attitudes towards Sustainability Attributes on Food Labels
000100716 260__ $$c2011
000100716 269__ $$a2011
000100716 270__ $$mpeter.tait@lincoln.ac.nz$$pTait,   Peter
000100716 300__ $$a20
000100716 336__ $$aConference Paper/ Presentation
000100716 520__ $$aConcerns about climate change and the general status of the environment have increased expectation that food products have sustainability credentials, and that these can be verified. There are significant and increasing pressures in key export markets for information on Greenhouse gas (GHG) intensity of products throughout its life-cycle. How this information is conveyed to consumers is a key issue. Labelling is a common method of communicating certain product attributes to consumers that may influence their choices. In a choice experiment concerning fruit purchase decisions, this study estimates willingness to pay for sustainability attributes by consumers in Japan and the UK. The role of label presentation format is investigated: text only, text and graphical, and graphical only. Results indicate that sustainability attributes influence consumers’ fruit purchase decisions. Reduction of carbon in fruit production is shown to be the least valued out of sustainability attributes considered. Differences are evident between presentation formats and between countries, with increased nutrient content being the most sensitive to format and country while carbon reduction is the most insensitive and almost always valued the least.
000100716 542__ $$fLicense granted by Megan Watmuff (megan@aomevents.com) on 2011-02-23T01:57:50Z (GMT):

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000100716 650__ $$aAgricultural and Food Policy
000100716 650__ $$aConsumer/Household Economics
000100716 650__ $$aEnvironmental Economics and Policy
000100716 650__ $$aFood Consumption/Nutrition/Food Safety
000100716 6531_ $$aWillingness to pay
000100716 6531_ $$aChoice experiment
000100716 6531_ $$aFood labelling
000100716 6531_ $$aSustainability
000100716 6531_ $$aCross-country comparison
000100716 700__ $$aTait, Peter R.
000100716 700__ $$aMiller, Sini
000100716 700__ $$aAbell, Walter L.
000100716 700__ $$aKaye-Blake, William
000100716 700__ $$aGuenther, Meike
000100716 700__ $$aSaunders, Caroline M.
000100716 8564_ $$s902111$$uhttp://ageconsearch.umn.edu/record/100716/files/Tait%20P.pdf
000100716 887__ $$ahttp://purl.umn.edu/100716
000100716 909CO $$ooai:ageconsearch.umn.edu:100716$$pGLOBAL_SET
000100716 912__ $$nSubmitted by Megan Watmuff (megan@aomevents.com) on 2011-02-23T02:00:15Z
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  Previous issue date: 2011
000100716 982__ $$gAustralian Agricultural and Resource Economics Society>2011 Conference (55th), February 8-11, 2011, Melbourne, Australia
000100716 980__ $$a422