AgEcon Search

AgEcon Search >
       Journal of Food Distribution Research >
          Volume 40, Number 2, July 2009 >

Please use this identifier to cite or link to this item:

Title: A Comparison between Perception of Risk and Willingness to Serve Genetically Modified Foods
Authors: Nganje, William E.
Wachenheim, Cheryl J.
Lesch, William C.
Issue Date: 2009-07
Abstract: The dichotomy between perceptions of the acceptability of risk associated with genetically modified (GM) foods and willingness to consume GM foods is investigated. Results indicate that some consumers are willing to consume GM foods even though they may perceive such foods as somewhat unsafe, with determinants such as self-perceived knowledge about the availability of GM foods and altruistic motives having positive and significant effects on their consumption decisions. Efforts toward decreasing perception of risk and ultimately increasing acceptance of and demand for GM foods should address issues related to their altruistic characteristics and outrage.
Institution/Association: Journal of Food Distribution Research>Volume 40, Number 2, July 2009
Total Pages: 15
From Page: 57
To Page: 71
Collections:Volume 40, Number 2, July 2009

Files in This Item:

File Description SizeFormat
Comparison pg 57-71.pdf349KbPDFView/Open
Recommend this item

All items in AgEcon Search are protected by copyright.



Brought to you by the University of Minnesota Department of Applied Economics and the University of Minnesota Libraries with cooperation from the Agricultural and Applied Economics Association.

All papers are in Acrobat (.pdf) format. Get Adobe Reader

Contact Us

Powered by: