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Title: Organic Price Premiums Paid for Fresh Tomatoes and Apples by U.S. Households: Evidence from Nielsen Homescan Data
Authors: Zhang, Feng
Epperson, James E.
Huang, Chung L.
Houston, Jack E.
Issue Date: 2009-11
Abstract: Using multivariate regression on data composed of prices, produce characteristics, demographics, and interactions, this study investigates organic price premiums paid by U.S. consumers for fresh tomatoes and apples, two of the top organic produce sellers, and identifies factors explaining variation in price premiums. The econometric problem of each buyer having multiple records in the purchase data is addressed in the estimation procedure.
Institution/Association: Journal of Food Distribution Research>Volume 40, Number 3, November 2009
Total Pages: 10
From Page: 105
To Page: 114
Collections:Volume 40, Number 3, November 2009

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