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| Title: | 2009 PRECISION AGRICULTURAL SERVICES DEALERSHIP SURVEY RESULTS |
| Authors: | Whipker, Linda D.
Akridge, Jay T. |
| Authors (Email): | Whipker, Linda D. (lwhipker@earthlink.net)
Akridge, Jay T. (akridge@purdue.edu) |
| Keywords: | precision agriculture
geographic information systems (GIS)
crop input dealer
variable rate application
site-specific agriculture
technology adoption. |
| JEL Codes: | Q13
O30
L84. |
| Issue Date: | 2009 |
| Series/Report no.: | Working Paper
09-16 |
| Abstract: | In the spring of 2009, Crop Life magazine and Purdue University’s Center for Food and
Agricultural Business conducted a survey of crop input dealers for the 14th consecutive year. In
February, a questionnaire was mailed to 2500 Crop Life retail crop input dealership readers
across the US. (See Appendix I to this report for a copy of the questionnaire.) A total of 258
questionnaires were returned, with 241 being usable. This provided an effective response rate of
9.6 percent, the lowest response rate in the 14 year history of the project. (In prior years, response
rates have ranged from a high of 38 percent in 1996 to a low of 11 percent in 2001 and 2008.)
Consistent with previous surveys, dealerships were asked questions about the types of
precision services they offer and/or use in their businesses, how quickly their customers are
adopting precision agriculture practices, and how profitable they are finding precision services to
be in their businesses. This year additional questions were asked about the current barriers to
adoption in terms of customers, dealers and technology, and their view on what future
development in precision technology services would have the most impact on their business.
Also explored this year were retailer-manufacturer roles and the changes expected over the next 2
to 3 years. |
| URI: | http://purl.umn.edu/56111 |
| Institution/Association: | Purdue University>Department of Agricultural Economics>Working Papers |
| Total Pages: | 64 pages |
| Collections: | Working Papers
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Files in This Item:
| File |
Description |
Size | Format |
|---|
| 2009 Crop Life Report Final (2).pdf | | 1824Kb | PDF | View/Open |
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