|
|
AgEcon Search >
European Association of Agricultural Economists >
110th Seminar, February 18-22, 2008, Innsbruck-Igls, Austria >
Please use this identifier to cite or link to this item:
http://purl.umn.edu/49848
|
| Title: | Does Knowledge-Based Economy Speaks to Consumers? A French Case Study with Respect to Food Products |
| Authors: | Giraud, Georges
Lebecque, Annick
Amblard, Corinne
Bord, Cecile
Sulmont-Rosse, Claire
Lefur, Yves |
| Authors (Email): | Giraud, Georges (Giraud@enitac.fr) |
| Editors: | Fritz, Melanie
Rickert, Ursula
Schiefer, Gerhard |
| Editors (Email): | Fritz, Melanie (m.fritz@uni-bonn.de)
Rickert, Ursula (u.rickert@uni-bonn.de)
Schiefer, Gerhard (schiefer@uni-bonn.de) |
| Keywords: | Consumer Knowledge
Clustering
Wine
Cheese
France |
| Issue Date: | 2008-10 |
| Series/Report no.: | proceedings |
| Abstract: | The paradigm of knowledge-based economy states that information asymmetry between consumers
and producers will be reduced thanks to information availability and dissemination through
the Internet or other media channels. Conversely to this statement, some published articles
shown that knowledge-based economy reinforces the information asymmetry between experts
and novices among the consumers (Hogg et al., 2007; Gregan-Paxton & Roedder-John, 1997;
Alba & Hutchinson, 1987). Accordingly, we will consider the non homogeneity of consumers
and will try to identify and qualify the differences between several groups of respondents regarding
two food items by means of a k-means clustering applied to a knowledge-oriented questionnaire. |
| URI: | http://purl.umn.edu/49848 |
| Identifiers: | ISBN 978-3-932887-96-3 |
| Institution/Association: | European Association of Agricultural Economists>110th Seminar, February 18-22, 2008, Innsbruck-Igls, Austria |
| Total Pages: | 4 |
| From Page: | 225 |
| To Page: | 228 |
| Collections: | 110th Seminar, February 18-22, 2008, Innsbruck-Igls, Austria
|
Files in This Item:
| File |
Description |
Size | Format |
|---|
| Giraud.pdf | | 50Kb | PDF | View/Open |
|
Recommend this item
All items in AgEcon Search are protected by copyright.
|
