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International Food and Agribusiness Management Review >
Volume 10, Issue 4, 2007 >
Please use this identifier to cite or link to this item:
http://purl.umn.edu/44902
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| Title: | Consumer Responses to Food Safety Information from Print Media |
| Authors: | Conley, Dennis M.
Wade, Mark A. |
| Authors (Email): | Conley, Dennis M. (dconley@unl.edu)
Wade, Mark A. (mwade@evansprop.com) |
| Keywords: | food safety
consumer perceptions
media bias
pork demand |
| Issue Date: | 2007 |
| Series/Report no.: | 10
4 |
| Abstract: | A panel of independent judges evaluated a range of articles in popular print media sources for positive or negative bias about pork. From this came the development of an information variable reflecting consumer perceptions about food safety. The primary data from this evaluation was then used to estimate the impact of print media information on the consumer demand for pork. |
| URI: | http://purl.umn.edu/44902 |
| Institution/Association: | International Food and Agribusiness Management Review>Volume 10, Issue 4, 2007 |
| Total Pages: | 22 |
| From Page: | 80 |
| To Page: | 101 |
| Collections: | Volume 10, Issue 4, 2007
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Size | Format |
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| 20061026_formatted.pdf | Main Paper | 781Kb | PDF | View/Open |
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