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Please use this identifier to cite or link to this item: http://purl.umn.edu/44266

Title: Quality and governance mode choice: a transaction cost approach to the wine industry
Authors: Fernandez-Olmos, Marta
Rosell-Martinez, Jorge
Espitia-Escuer, Manuel Antonio
Keywords: quality
governance mode choice
transaction cost
Issue Date: 2008
Abstract: We analyze the relationship between product quality and governance mode choice using the results of a survey of DOC Rioja wineries. Wineries that produce high-quality wines are more likely to vertically integrate than are wineries that produce low-quality wines. Consistent with Transaction Cost Economics, we find evidence that asset specificity and uncertainty are important determinants of vertical integration. Finally, the size of the winery is also an important factor that affects governance mode choice in viticulture.
URI: http://purl.umn.edu/44266
Institution/Association: European Association of Agricultural Economists>2008 International Congress, August 26-29, 2008, Ghent, Belgium
Total Pages: 6
Collections:2008 International Congress, August 26-29, 2008, Ghent, Belgium

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