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European Association of Agricultural Economists >
2008 International Congress, August 26-29, 2008, Ghent, Belgium >
Please use this identifier to cite or link to this item:
http://purl.umn.edu/44154
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| Title: | Using Retail Scanner Data to Assess the Demand for Value-based Ground Meat Products in Canada |
| Authors: | Anders, Sven
Moeser, Anke |
| Keywords: | Meat demand
value-based labelling
scanner data |
| Issue Date: | 2008 |
| Abstract: | We apply a set of weekly Nielsen retail
scanner data for the period 2006-2007 to estimate
consumer demand of value-based ground meat products
in the Canadian retail market. Our demand system
results indicate that price responses are stronger for
organic than for extra lean meat products. Additionally,
while rising disposable incomes may shift consumers’
attention and purchases towards extra lean ground meat
products, this result does not hold for organic ground
beef. Our findings strongly suggest that ground meat
demand is affected by traditional meat consumption
patterns. Our analysis inform retail managers meat
producers about potential market opportunities and
expected consumer responses to changing economic
determinants of popular retail ground meat demand. |
| URI: | http://purl.umn.edu/44154 |
| Institution/Association: | European Association of Agricultural Economists>2008 International Congress, August 26-29, 2008, Ghent, Belgium |
| Total Pages: | 8 |
| Collections: | 2008 International Congress, August 26-29, 2008, Ghent, Belgium
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