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Please use this identifier to cite or link to this item: http://purl.umn.edu/34249

Title: Communicating Nutritional Information to the Global Consumer: Adapting to Shifting Consumer Attitudes Toward Nutrition
Authors: Usmanova, Natalia
Thor, Eric
Authors (Email): Thor, Eric (ethor@asu.edu)
Issue Date: 2003
Abstract: This paper analyzes factors affecting the choice of a reference amount in nutrition labeling. Two most common reference units are compared: a serving and 100 grams; advantages and shortcomings are discussed; implications for policymakers are drawn. Choice of a reference unit is often dictated by existing labeling traditions and the prevailing system of measurements. The authors recommend that international harmonization of food labeling be based on general principles that allow flexibility rather than provide specific recommendations on the label components and format. This way countries can preserve and further the labeling traditions to which consumers have become accustomed.
URI: http://purl.umn.edu/34249
Institution/Association: International Food and Agribusiness Management Review>Volume 06, Issue 02, 2003
Total Pages: 18
Language: English
Collections:Volume 06, Issue 02, 2003

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