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          Volume 34, Number 3, November 2003 >

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Authors: Bureau, Jean-Christophe
Valceschini, Egizio
Issue Date: 2003-11
Abstract: The EU policy on voluntary food labeling emphasizes the geographical origin of the products. Specialty products from a given area (e.g., wine) benefit from a reputation premium that is well-identified by consumers. Public authorities allow exclusive use of the appellation to a group of producers in exchange for commitments on production techniques, certification and control, and obligation of a collective use of the name. In spite of many successful aspects, the future of this policy is uncertain in a globalized environment. Caveats in the regulation (moral hazard, bureaucracy), lack of international readability of the labels, and competition from registered brand names are the main limitations of the EU policy.
Institution/Association: Journal of Food Distribution Research>Volume 34, Number 03, November 2003
Total Pages: 7
Language: English
From Page: 70
To Page: 76
Collections:Volume 34, Number 3, November 2003

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