IMPROVED EFFICIENCY THROUGH ELECTRONIC MARKETING OF FRESH FRUITS AND VEGETABLES
Adrian, John L., Jr.; Epperson, James E.; VanSickle, John J.
1983

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Abstract

The authors evaluate the advantages and disadvantages of electronic marketing in the fruit and vegetable industry.

Details

Title IMPROVED EFFICIENCY THROUGH ELECTRONIC MARKETING OF FRESH FRUITS AND VEGETABLES
Author(s) Adrian, John L., Jr.
Epperson, James E.
VanSickle, John J.
Subject(s)
Issue Date 1983-09
Publication Type Journal Article
DOI and Other Identifiers 10.22004/ag.econ.26869
Record Identifier https://ageconsearch.umn.edu/record/26869
PURL Identifier http://purl.umn.edu/26869
Language English
Published in Journal of Food Distribution Research
Volume 14
Issue 3
Page Range 24 - 31
Total Pages 8
Record Appears in Food Distribution Research Society > Journal of Food Distribution Research

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