This session investigates the impact of economic, social, and demographic factors as well as the food stamp program on the demand for food items. Papers include: Dairy Expenditures and the Changing Racial Composition of the United States, Donald McDowell, North Carolina A&T State University; Joyce Allen-Smith, University of Illinois; Raphael Okafor, North Carolina A&T State University. The Effect of Changes in Tastes, Availability, Demographics, and Prices on Consumption of Fast Foods, Mark Jekanowski, James Binkley, James Eales, Purdue University. Income, Food Stamps, WIC, and Adherence to the Food Guide Pyramid Recommendations, Paul McNamara, Parke Wilde, and Christine Ranney. Retail Demand for Whole vs. Low-Fat Milk: New Perspectives on Loss Leader Pricing, Geoffrey Greenand John L. Park, Cornell University.