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Please use this identifier to cite or link to this item: http://purl.umn.edu/14674

Title: MEDIA COVERAGE OF AGROBIOTECHNOLOGY: DID THE BUTTERFLY HAVE AN EFFECT?
Authors: Marks, Leonie A.
Kalaitzandonakes, Nicholas G.
Allison, Kevin
Zakharova, Ludmila
Keywords: biosafety
content analysis
environment
GM crops
GMOs
media coverage
Issue Date: 2003
Abstract: This study examines media coverage of genetically modified (GM) crops in a risk communication framework. Content analysis is employed to investigate how specific environmental, food safety, and landmark events, such as the monarch butterfly and Pusztai controversies, and the cloning of Dolly-the-sheep, were reported by the media. Media coverage is from United Kingdom and United States newspapers over the period 1990 through 2001. On balance, findings show that the UK press has been more negative than the U.S. press in its coverage of GM crops. In addition, environmental and food safety events had a significant impact on the level and cycle of GM crop coverage.
URI: http://purl.umn.edu/14674
Institution/Association: Journal of Agribusiness>Volume 21, Number 1, Spring 2003
Total Pages: 20
Language: English
From Page: 1
To Page: 20
Collections:Volume 21, Number 1, Spring 2003

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