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http://purl.umn.edu/14322
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| Title: | NEW COMPETITION FOR SUPERMARKETS: A CASE STUDY |
| Authors: | Capps, Oral, Jr. |
| Authors (Email): | Capps, Oral, Jr. (ocapps@tamu.edu) |
| Keywords: | Warehouse Club Stores
Discount Mass Merchandisers
Supermarkets
Competition. |
| Issue Date: | 1997 |
| Series/Report no.: | Working Paper 97-05 |
| Abstract: | Non-traditional retailers such as warehouse club stores, discount drug stores, and discount mass merchandisers are new competitors for traditional food retailers. It is expected that non- traditional retailers will account for roughly 14 percent of total grocery sales by the turn of the century. The impact of a particular discount mass merchandiser (Wal-Mart) on the sales of a conventional retail grocery outlet (David's Supermarket, Inc.) located in the rural areas surrounding the Dallas/Ft. Worth metroplex is analyzed in this case study. In this case study, Wal-Mart alone is responsible for about a 17 percent reduction in sales. |
| URI: | http://purl.umn.edu/14322 |
| Institution/Association: | University of Minnesota>The Food Industry Center>Working Papers |
| Total Pages: | 16 |
| Language: | English |
| Collections: | Working Papers
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