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Please use this identifier to cite or link to this item: http://purl.umn.edu/138146

Title: IS IT THE RIGHT DIRECTION? THE AUDIT OF BUSINESS STRATEGY
Authors: Kozak, Tamas
Keywords: strategy
evaluation
planning
environment
Issue Date: 2012-11-01
Series/Report no.: 6
3-4
Abstract: In the audit the process of strategic planning the management focuses the social expectations, threats and opportunities of the environment as well as the expectations of the owners. The main question is how much are the strategic tasks is matching with the environmental and corporate resources and capabilities. The answer which raised in strategy audit evaluates the ability to break the implementation barriers. A strategy is worth to realize only if we get satisfying answers to the questions related to the audit. A complex strategy audit method helps to appraise how the planning process is integrated.
URI: http://purl.umn.edu/138146
Institution/Association: APSTRACT: Applied Studies in Agribusiness and Commerce>Volume 06, Numbers 3-4, 2012
Total Pages: 4
From Page: 121
To Page: 124
Collections:Volume 06, Number 3-4, 2012

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